We were asked to create a film to show SocialBite’s Sleep In The Park. The event had volunteers sleeping overnight in Princes’s Street Gardens to raise money and awareness for homelessness in Scotland.
The brief.. To create a shareable film that attendees would then see and share after the event to raise awareness of SocialBite’s Sleep in the Park 2017… oh and can you do it overnight and have it ready first thing the next morning…
It was important to create a stylish and contemporary film that people would be keen to share and would also work with no sound on social media platforms. The script and interviews were transcribed and subtitled overnight with the finished film delivered by 9am, just two hours after attendees started to wake up from there cold sleep in the park.
The film has been viewed over 135,ooo times and the event has galvanised support for the initiative to make homelessness in Scotland a thing of the past. Congratulations to everyone that took part and to the great team at SocialBite
Thanks also to Fraser and the team at Whitelight for inviting us in to work on the project with them.